Shyam Sundar
Expertise Areas
- Human-AI Interaction (HAII)
- Human-Computer Interaction
- Computer-Mediated Communication
- Social Psychological Aspects of IT
- Computational Social Science
Courses
- COMM 517: Psychological Aspects of Communication Technology
- COMM 506: Research Methods in Communication
Videos
- Loughborough Conversations: youtube.com/watch?v=4d4bzYc_NJc
- CHI 2019 Lites Talk: youtube.com/watch?v=gihaX-WJUq4
- Penn StateAlumni Association Talk on Fake News: youtube.com/watch?v=sdETQY4SDpI
Web Page
bellisario.psu.edu/people/individual/s.-shyam-sundar
Publications
- Sundar, S. S. (2020). Rise of machine agency: A framework for studying the psychology of human-AI interaction (HAII). Journal of Computer-Mediated Communication, 25 (1), 74-88. doi: 10.1093/jcmc/zmz026
- Liao, M., & Sundar, S. S. (2021). When e-commerce personalization systems show and tell: Investigating the relative persuasive appeal of content-based versus collaborative filtering. Journal of Advertising. doi: 10.1080/00913367.2021.1887013
Grants
- Training Computers and Humans to Detect Misinformation by Combining Computational and Theoretical Analysis (nsf.gov/awardsearch/showAward?AWD_ID=1742702) (2017-2019). National Science Foundation.
- Interface Interactivity and User Engagement: A Communications Perspective (nsf.gov/awardsearch/showAward.do?AwardNumber=0916944), with REU supplement (2009-2012). Directorate for Computer & Information Science & Engineering, National Science Foundation.
Shyam Sundar
James P. Jimirro Professor of Media Effects
